Comments on: The Futures of Philanthropy, Fundraising, and Advertising http://www.tacticalphilanthropy.com/2007/11/the-futures-of-philanthropy-fundraising-and-advertising Fri, 09 Dec 2011 20:42:38 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Patrick http://www.tacticalphilanthropy.com/2007/11/the-futures-of-philanthropy-fundraising-and-advertising/comment-page-1#comment-7314 Patrick Thu, 16 Jul 2009 16:05:03 +0000 http://tacticalphilanthropy.com/2007/11/the-futures-of-philanthropy-fundraising-and-advertising#comment-7314 Hi Peter, I liked your post, very well written. I agree with you, I think the future of Philanthropy, Fundraising, and Advertising is changing. One of the largest corporate donators to children's charities in the world has developed an advertising and marketing plan that rewards people for their philanthropic efforts in the form of monetary compensation. This is certainly a paradigm shift in the way giving is carried out. The project they've started allows people to start their own profitable business by feeding starving children across the globe. 6 minute recorded message about the project: 800-656-0748 Corporate website: http://www.xango.com/products/mealpack-faq Take care! Hi Peter,

I liked your post, very well written. I agree with you, I think the future of Philanthropy, Fundraising, and Advertising is changing. One of the largest corporate donators to children’s charities in the world has developed an advertising and marketing plan that rewards people for their philanthropic efforts in the form of monetary compensation. This is certainly a paradigm shift in the way giving is carried out. The project they’ve started allows people to start their own profitable business by feeding starving children across the globe.

6 minute recorded message about the project:
800-656-0748

Corporate website:
http://www.xango.com/products/mealpack-faq

Take care!

]]> By: Peter Deitz http://www.tacticalphilanthropy.com/2007/11/the-futures-of-philanthropy-fundraising-and-advertising/comment-page-1#comment-1543 Peter Deitz Thu, 29 Nov 2007 16:38:05 +0000 http://tacticalphilanthropy.com/2007/11/the-futures-of-philanthropy-fundraising-and-advertising#comment-1543 Yes, there's an interesting generation gap in the thinking that underlies my post... but i would point out that the gap is actually an opportunity. Boomer philanthropists can continue to give in the way that they have planned _and_ they can leverage their giving power to encourage generation Y folks to follow suit. This approach takes a little more effort, but accomplishes more. Kevin Bacon's matching grants on SixDegrees resulted in $500,000+ in online donations by offering only $60,000 in matching grants... sounds like good "return on generosity" to me. In the future of philanthropy that I envision, people with money identify areas where they want to have an impact, and then encourage generation-Y folks to make decisions about where specific micro-grants are delivered by offering matching grants, hosting contests, crowd-sourcing the recipients, and partnering with passionate generation-Y bloggers. Some of my inspiration comes from Richard B. Gunderman's paper: "Giving and Human Excellence: The Paradigm of Liberal Philanthropy" http://www.thephilanthropicenterprise.org/main/library.php/87 Yes, there’s an interesting generation gap in the thinking that underlies my post… but i would point out that the gap is actually an opportunity.

Boomer philanthropists can continue to give in the way that they have planned _and_ they can leverage their giving power to encourage generation Y folks to follow suit.

This approach takes a little more effort, but accomplishes more.

Kevin Bacon’s matching grants on SixDegrees resulted in $500,000+ in online donations by offering only $60,000 in matching grants… sounds like good “return on generosity” to me.

In the future of philanthropy that I envision, people with money identify areas where they want to have an impact, and then encourage generation-Y folks to make decisions about where specific micro-grants are delivered by offering matching grants, hosting contests, crowd-sourcing the recipients, and partnering with passionate generation-Y bloggers.

Some of my inspiration comes from Richard B. Gunderman’s paper: “Giving and Human Excellence: The Paradigm of Liberal Philanthropy”
http://www.thephilanthropicenterprise.org/main/library.php/87

]]> By: Phil http://www.tacticalphilanthropy.com/2007/11/the-futures-of-philanthropy-fundraising-and-advertising/comment-page-1#comment-1500 Phil Wed, 28 Nov 2007 22:14:27 +0000 http://tacticalphilanthropy.com/2007/11/the-futures-of-philanthropy-fundraising-and-advertising#comment-1500 Interesting post, Peter. Generational differences? Digitial natives versus the Boomers who now set the course of established philanthropic systems and processes? Seems that one big thing happening now is the socialization of Gen Y into giving of time, money, attention, online. As you take over the world, as you will, you won't have to convert the Boomers, just bury us with dignity, I hope. Interesting post, Peter. Generational differences? Digitial natives versus the Boomers who now set the course of established philanthropic systems and processes? Seems that one big thing happening now is the socialization of Gen Y into giving of time, money, attention, online. As you take over the world, as you will, you won’t have to convert the Boomers, just bury us with dignity, I hope.

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