Yearly Archives: 2009

YouTube & the World Economic Forum

I’m a member of the World Economic Forum’s Global Agenda Council on Philanthropy & Social Investment. The council is one of about 70 councils (each representing different topic areas) that help inform the agenda of the World Economic Forum’s annual meeting in Davos.

So today, I thought I would highlight an opportunity for you to participate in the Davos meeting and represent a social cause that is important to you.

From the official YouTube Blog:

Is there one issue facing the world today that you feel passionate about? Have you always wanted to take your cause directly to people who have the power to do something about it, but lacked access to have your voice heard? Now is your chance to make your pitch – and win a spot at this year’s World Economic Forum in Davos, Switzerland, where world leaders will gather to hear what you have to say about the issue that matters most to you.
 
There is just one week left to submit a video for the opportunity to go to Davos. Each year, heads of state, business leaders, and social entrepreneurs gather at the World Economic Forum to discuss the most critical challenges facing citizens and nations around the world. And this year, one of you will get direct access to a special panel of these leaders at the Forum, to let them know why your cause matters.

The submission deadline is Monday, January 4, 2010, and all videos should be no longer than three minutes. Speak clearly and from the heart. Five finalists will be selected by a judging panel comprised of Paolo Coelho, Arianna Huffington and Muhammad Yunus. These finalist videos will then go to public vote on January 8, with a winner announced on January 19.

This is the chance you’ve been waiting for… unprecedented access to the worlds most powerful leaders who can make a difference for your cause. Visit the Davos YouTube channel to submit your video and make your pitch to the world.

Click here to view the video if you are receiving this via email.

Steve Nash & Sports Philanthropy

A few weeks ago, I linked to the Are Athletes Obligated blog hosted by Athletes for Hope. The blog features a surprisingly robust and candid discussion between professional athletes like Steve Nash, Mia Ham, Alonzo Mourning and Jeff Gordon.

Here’s a sample of what Steve Nash wrote (republished with permission, original post here):

I agree with Mia that sport and notoriety increase our capacity for impact. I’d take it one step further, though — it’s not that I think athletes are obligated to give back, I think people are obligated to give back. We do this because of personal experiences and passions, and we just have the bigger platform because we’re athletes.

We’re all on earth for a pretty short time — some of us are born into communities with resources set in peaceful parts of the world, while others are born into conditions that make survival, let alone altruism, a goal riddled with struggle. If I have the luxury of comfort, shouldn’t part of that comfort-time be devoted to helping someone else? Shouldn’t we, as a people, aim to equalize the dichotomies out there so that everyone — even the baby born into seemingly-abject poverty — has a closer-to-equal shot? There’s no one that’s too busy to take time every day to help out someone else — no one — and how would we change if we took that on? What if people who have a lot shared just a little bit more to make sure that everyone has something?

Right now, I think there are a lot of excuses made for not doing anything — we blame government, blame systems, blame the people who need help. One thing we talk about at the Steve Nash Foundation is how ridiculous it is to call a child “underprivileged.” If a kid doesn’t have a safe place to go to school or clean drinking water, or access to healthcare, that child doesn’t lack privileges . . . she lacks services. The adults and systems around her are failing to get her what she needs. That makes her underserved, not underprivileged. So my Foundation is working to increase access to critical heath and education resources for underserved kids in my home country (Canada), my wife’s (Paraguay), Uganda, and in Arizona, where I play.

Daniel Ben-Horin, the CEO of TechSoup Global, found these comments and the ones from other athletes as fascinating as I did and emailed me:

This is ‘celebrity transparency’ on a level our society hasn’t experienced; it’s really huge, in a great way. I mean, think about it: These people  make multi-mega=millions a year. But they care. And they’re trying to make sense of their wealth and their caring, and they’re willing to be open about it.

Bottom line: through the evolution of technology, they are putting themselves ‘out there’ for people like us to respond to. This hasn’t happened before, folks.

Interesting stuff. So I contacted Athletes for Hope and asked them what the field of philanthropy could do to better support athletes who want to make a difference and they offered this in response:

By Ellie Cox, Athletes for Hope

In order for the field of sports philanthropy to be more successful, the non-profit sector and the many assets embodied by the sports sector need to be connected in a more efficient manner. If, as we often see, the non-profit and foundation communities view the athlete or sport entity as a liability rather than an asset, the full potential of this powerful combination will never be realized.

It may be true that negative headlines sell more papers, but in reality, there are millions who have been inspired, encouraged and supported through effective athlete philanthropy. This story is not heard often enough or used effectively enough to provide athletes with the tools they need to be just as goal oriented in their philanthropic aspirations as they are on the field of play. When you consider that sports philanthropy is just 2-3 decades “young” compared to nearly 100 years of corporate and private philanthropy, it is incredible that in such short time so many individuals, such as Lance Armstrong, Andre Agassi and Jackie Joyner-Kersee, have had such an incredible impact on the communities they serve. In the next few decades the hundreds or thousands of athletes following their footsteps, inspired to make their difference, could benefit from the great amount of knowledge and tactical information those with more experience can share. So where do we start?

1) Value the Asset Appropriately: A celebrity athlete who donates their time, their brand and their access to a charity, should not be viewed as less valuable than a major or mega-donor, just different assets in play. But, even more importantly, fans and their athlete, whether at high school, university, minor or major league level, are more connected today than ever. This bond is an asset for charities that chose to engage the hometown hero athlete, regardless of their “fame” outside that community. Amazingly, we have too many teams, leagues and athlete foundations who tell us that they are not really “welcomed” at the community table as an equal when the civic sector leaders convene to address serious local social issues.

2) Effectively Leverage the Platform of the Athlete: Competition is an asset in sports, and a game changer in social impact. In the “Racing for Cause” competition, the charities are all benefitting from each others’ learning and success in social media rather than being pitted in a win-lose or get left-behind situation. Nonprofits and leaders in this sector should apply as much positive competitive strategies as possible when engaging the sports field.

3) Recognize the movement: As with any nascent movement, it will be later, looking back that we will be able to capture all the data points explaining how this movement materialized, but, there is no doubt that a movement is gathering momentum and that there is a huge interest in sports philanthropy at this moment.

History:

• 1973 NFL/United Way partnership begins
• 1978 First team foundation in NFL
• 1986 First team foundation in NHL
• 1987 First 2 team foundations in NBA
• 1989 MLB’s RBI is introduced
• 1990-95 Foundations spread across major leagues teams
• 2005 NBA Cares is launched
• 2005 PGA Tour “Drive to a Billion” goal met in one season
• By 2006 519 player foundations (est. for just major leagues)
• 2009 Every major league team has est. foundation and community relations, thousands of player foundations

Philanthropy Quote Riff

“I have always felt that the action most worth watching is not at the center of things but where edges meet. I like shorelines, weather fronts, international borders. There are interesting frictions and incongruities in those places.”

Anne Fadiman
The Spirit Catches You and You Fall Down

This is probably my favorite quote of all time. So frequently, we tend to pay attention to what is important today. But in doing so, we often miss the real action. When we focus on organizations, people and events rather than how they interact and the “interesting frictions and incongruities” they create, we end up focusing on what is rather than what will be.

As we prepare to enter a new decade, one which holds great promise for philanthropy, let’s remember to focus our attention “where edges meet”. If you believe in the ongoing transformation of the social sector, it is where the edges meet that you will find the transformation unfolding.

Happy Holidays!

Philanthropy Daily Digest

• The Builders' Manifesto – Umair Haque – Harvard Business Review
  Why the 21st century needs builders not leaders. A challenge to the assumption that great leaders are the key to change.
  (tags: philanthropy)
• An Open Letter To Chase About Their Big Charity Transparency Fail | Social Entrepreneurship | Change.org
  Nathaniel Whittemore lays out the mistakes that Chase made in their big online giving contest. Interesting to see this issue blow up so big with a NY Times story just as Pepsi announces they are ditching Super Bowl advertising in favor of an online giving initiative.
  (tags: philanthropy)
• Charities Criticize Online Fund-Raising Contest by Chase – NYTimes.com
  Stephanie Strom looks at the storm of criticism over Chase's fundraising contest.
  (tags: philanthropy)
• The Dark Side of Online Voting Contests — Social Edge
  A very important post from Kjerstin Erickson on why online contests where charities can win money (think the Case Foundation's Giving Challenge and the recent Chase/Facebook event) can drain nonprofits of resources. Kjerstin's group FORGE won the one contest hosted on Tactical Philanthropy in Dec 2008 and she gives tips for how organizers should set these contests up.
  (tags: philanthropy)