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	<title>Comments on: The Girl Effect &amp; Philanthropy</title>
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		<title>By: Sean Stannard-Stockton</title>
		<link>http://www.tacticalphilanthropy.com/2009/04/the-girl-effect-philanthropy/comment-page-1#comment-8371</link>
		<dc:creator>Sean Stannard-Stockton</dc:creator>
		<pubDate>Thu, 10 Dec 2009 17:31:27 +0000</pubDate>
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		<description>Thanks Lucy, I think you are right that the best, most viral videos often fail to fully capitalize on their success. Good advice on your blog.</description>
		<content:encoded><![CDATA[<p>Thanks Lucy, I think you are right that the best, most viral videos often fail to fully capitalize on their success. Good advice on your blog.</p>
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		<title>By: Lucy Beer</title>
		<link>http://www.tacticalphilanthropy.com/2009/04/the-girl-effect-philanthropy/comment-page-1#comment-8369</link>
		<dc:creator>Lucy Beer</dc:creator>
		<pubDate>Thu, 10 Dec 2009 17:09:21 +0000</pubDate>
		<guid isPermaLink="false">http://tacticalphilanthropy.com/2009/04/the-girl-effect-philanthropy#comment-8369</guid>
		<description>Hi Sean
I&#039;m slow to get on the Girl Effect bandwagon - I just saw it on Oprah the other week. I think the video itself is brilliant, but from a tactical standpoint, their campaign doesn&#039;t connect all the dots as well as it could. I wrote more fully on this here: http://bit.ly/girleffectviralvideo</description>
		<content:encoded><![CDATA[<p>Hi Sean<br />
I&#8217;m slow to get on the Girl Effect bandwagon &#8211; I just saw it on Oprah the other week. I think the video itself is brilliant, but from a tactical standpoint, their campaign doesn&#8217;t connect all the dots as well as it could. I wrote more fully on this here: <a href="http://bit.ly/girleffectviralvideo" rel="nofollow">http://bit.ly/girleffectviralvideo</a></p>
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		<title>By: Miss Karla</title>
		<link>http://www.tacticalphilanthropy.com/2009/04/the-girl-effect-philanthropy/comment-page-1#comment-7852</link>
		<dc:creator>Miss Karla</dc:creator>
		<pubDate>Sat, 26 Sep 2009 07:02:56 +0000</pubDate>
		<guid isPermaLink="false">http://tacticalphilanthropy.com/2009/04/the-girl-effect-philanthropy#comment-7852</guid>
		<description>First of all, they are not girls they are women.  They are the highest rate of poverty and I really don&#039;t think that we need to sell a cow and get to some tribal meeting so that men know women are capable, the fact that 12 million unpaid cases of child support are happening here in the United States shows that men think we are so capable they don&#039;t even need any help.
These are girls, with undeveloped brains and should be in school with grown men and women scaffolding them into adulthood.</description>
		<content:encoded><![CDATA[<p>First of all, they are not girls they are women.  They are the highest rate of poverty and I really don&#8217;t think that we need to sell a cow and get to some tribal meeting so that men know women are capable, the fact that 12 million unpaid cases of child support are happening here in the United States shows that men think we are so capable they don&#8217;t even need any help.<br />
These are girls, with undeveloped brains and should be in school with grown men and women scaffolding them into adulthood.</p>
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		<title>By: Sean Stannard-Stockton</title>
		<link>http://www.tacticalphilanthropy.com/2009/04/the-girl-effect-philanthropy/comment-page-1#comment-6838</link>
		<dc:creator>Sean Stannard-Stockton</dc:creator>
		<pubDate>Tue, 28 Apr 2009 15:33:01 +0000</pubDate>
		<guid isPermaLink="false">http://tacticalphilanthropy.com/2009/04/the-girl-effect-philanthropy#comment-6838</guid>
		<description>Mary Jane, what&#039;s interesting to me about the video is that I could show it to anyone (regardless of their knowledge of philanthropy) and they would come away probably buying into the idea of the Girl Effect. They&#039;ll then tend to be supportive of this concept when they see it in action. That&#039;s powerful.</description>
		<content:encoded><![CDATA[<p>Mary Jane, what&#8217;s interesting to me about the video is that I could show it to anyone (regardless of their knowledge of philanthropy) and they would come away probably buying into the idea of the Girl Effect. They&#8217;ll then tend to be supportive of this concept when they see it in action. That&#8217;s powerful.</p>
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		<title>By: Mary Jane Marcus</title>
		<link>http://www.tacticalphilanthropy.com/2009/04/the-girl-effect-philanthropy/comment-page-1#comment-6836</link>
		<dc:creator>Mary Jane Marcus</dc:creator>
		<pubDate>Tue, 28 Apr 2009 05:40:23 +0000</pubDate>
		<guid isPermaLink="false">http://tacticalphilanthropy.com/2009/04/the-girl-effect-philanthropy#comment-6836</guid>
		<description>A footnote to this blog:  Funny you should mention this video.  I was at the San Francisco Film Festival yesterday at a panel about Advertising after the screening of a (very interesting) documentary called Art and Copy.  One of those present was Dan Wieden, who founded the ad agency that made the Girl Effect video for Nike/Nike Foundation (Nike funded but did not produce the ad). It showed what an amazing message you can convey even without fancy graphics or video.  My one criticism of the Girl Effect video is that it unnecessarily exaggerates the effect investing in girls has on society (yes, it can help uplift their lives, but it won&#039;t solve poverty).  There is an amazing Girl Effect, so there is no need to make more of it than it is.</description>
		<content:encoded><![CDATA[<p>A footnote to this blog:  Funny you should mention this video.  I was at the San Francisco Film Festival yesterday at a panel about Advertising after the screening of a (very interesting) documentary called Art and Copy.  One of those present was Dan Wieden, who founded the ad agency that made the Girl Effect video for Nike/Nike Foundation (Nike funded but did not produce the ad). It showed what an amazing message you can convey even without fancy graphics or video.  My one criticism of the Girl Effect video is that it unnecessarily exaggerates the effect investing in girls has on society (yes, it can help uplift their lives, but it won&#8217;t solve poverty).  There is an amazing Girl Effect, so there is no need to make more of it than it is.</p>
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		<title>By: Aaron Dorfman</title>
		<link>http://www.tacticalphilanthropy.com/2009/04/the-girl-effect-philanthropy/comment-page-1#comment-6835</link>
		<dc:creator>Aaron Dorfman</dc:creator>
		<pubDate>Tue, 28 Apr 2009 01:59:19 +0000</pubDate>
		<guid isPermaLink="false">http://tacticalphilanthropy.com/2009/04/the-girl-effect-philanthropy#comment-6835</guid>
		<description>Great post, Sean.  I, too, was excited when I learned of Maria Eitel&#039;s nomination.  Your observations about the importance of spreading ideas are right on the mark.

I was also particularly excited that the video and much of Maria Eitel&#039;s work exemplifies targeted universalism in action.  She doesn&#039;t promote investing in girls because it&#039;s politically correct.  She does so because it creates the greatest benefit for the most people with the least amount of investment.  It&#039;s a powerful way to change the world.  This is a core concept NCRP has been trying to advance with our suggestion that grantmakers invest more of their grant dollars for the intended benefit of marginalized communities.  It&#039;s a strategic way to maximize impact.</description>
		<content:encoded><![CDATA[<p>Great post, Sean.  I, too, was excited when I learned of Maria Eitel&#8217;s nomination.  Your observations about the importance of spreading ideas are right on the mark.</p>
<p>I was also particularly excited that the video and much of Maria Eitel&#8217;s work exemplifies targeted universalism in action.  She doesn&#8217;t promote investing in girls because it&#8217;s politically correct.  She does so because it creates the greatest benefit for the most people with the least amount of investment.  It&#8217;s a powerful way to change the world.  This is a core concept NCRP has been trying to advance with our suggestion that grantmakers invest more of their grant dollars for the intended benefit of marginalized communities.  It&#8217;s a strategic way to maximize impact.</p>
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