Vice President of Marketing
Better World Books … the “online bookstore with a soul”… is seeking a Vice President of Marketing to help us change the world through a new form of capitalism focused on people, planet and profit.
Founded in 2002, Better World Books is well past the start-up stage. We are a for-profit social enterprise that has a proven self-sustaining business model. With three physical locations, 170 employees, an inventory of over two million books, expansion underway to the UK, $4.0M in private equity and access to multi-million dollar credit facilities, its own e-retail site rapidly expanding to serve both domestic and international customers, Better World Books is poised to move from its current baseline of $20+ million in annual revenues to $100M+ and deliver $30M in direct funding in support of literacy (by 2012)
We seek a top-tier Marketing talent who shares our passion and dedication to helping create a better world……one book at a time.
The VP of Marketing will be a leader in the online used book market, driving integration of brand values across consumer and partner touch points, overseeing customer relationship growth and media relations, and providing tools and support for the book acquisitions team. He/she will provide strategic leadership to enhance BWB’s market leadership and social enterprise and innovation. The ideal candidate will have a track record of attracting and developing high performing teams and skill in brand development and differentiation, digital marketing, and partnership management. The VP of Marketing must exhibit courage and conviction to test, experiment and ultimately drive new business value and customer satisfaction.
You can find the details here.