Sean Stannard-Stockton is the president and chief investment officer of Ensemble Capital Management, located in Burlingame, CA, midway between San Francisco and Silicon Valley. From 2006 through 2012, Sean authored the Tactical Philanthropy blog and wrote regular philanthropy columns for both the Financial Times and the Chronicle of Philanthropy. In 2012, Sean officially ended the blog to focus on growing Ensemble Capital.
READ MORE »A scathing spoof of logic models.
B1G1 Virus and the Cause Marketing Paradox
Writing on Triple Pundit, an MBA student looks at the TOMS Shoes controversy and labels the “buy one, give one” form of cause marketing as the “B1G1 Virus”.
Posted from Diigo. The rest of my favorite links are here.