This One Post Challenge entry comes from Samantha Beinhacker. Among her many passions, Samantha is working on a project called the Story Index as an attempt to create a Rosetta Stone between all the nascent exchanges, rating agencies and analyst groups that are arising, trying to determine common denominators of the value of “businesses doing good” that are best encapsulated in narratives. See the project’s blog for more info.
By Samantha Beinhacker
One Word. Don’t Think. Just Write.
The philanthropic landscape is littered with remnants of failed attempts to quantify the impact of nonprofits’ activities. High-impact models, quantitative measures, improved business management– these are just some of the tools bandied about. Much has been written about the failure of these systems to adequately capture and track the cumulative value of resources for good; and worse, the harm they can wreak on social change efforts.
How about envisioning a new way of doing this: using words rather than numerics to understand core competencies and stakeholders’ perspectives about value and impact?
If you could express in one word the impact of your most treasured nonprofit or mission-based social enterprise, what would that one word be? Write that one word down in the comments section below. And then start composing your impressions of that word– the meanings they connote for you. You have sixty seconds to write about it. Don’t think. Just write.